Paris, 9 July 2009 ¨C GlobeCast has joined forces with recently acquired subsidiary NETIA to showcase the group¡¯s integrated solutions across the whole broadcast chain with a shared stand (1.B40) at this year¡¯s IBC. The France Telecom company, which has recently expanded its worldwide fibre and satellite network, will also be highlighting its solutions for rights and non-rightsholders at 2010¡¯s major sporting events as well as the aggregation and delivery of international content.

GlobeCast and NETIA will take advantage of their shared space at this year¡¯s IBC to demonstrate the progression of content from contribution to playout and delivery using a broad ion of products and services. GlobeCast¡¯s Content Exchange, NETIA¡¯s Hypercast Warehouse as well as GlobeCast¡¯s playout and delivery services will be in the spotlight at stand 1.B40. The demonstration highlights the group¡¯s new position as an integrator of broadcast technology and a leading service provider.

GlobeCast¡¯s sports contribution team will also be on hand to discuss upcoming sporting events such as the South African World Cup, Vancouver Winter Olympics, Asian Games and Commonwealth Games, all taking place around the world in 2010. Services are planned for both rightsholders and non-rightsholders to bring these special events from the stadiums to the rest of the world.    GlobeCast¡¯s IP contribution tool, Content Exchange, which has recently become available to MAC users, will also be on view as part of the media sharing and delivery demonstration outlined above.

GlobeCast has new direct access to major cities with the expansion of its next-generation global fibre ring into Jordan Media City (JMC) in Amman and Munich in Germany. These latest additions to the network are part of GlobeCast¡¯s ongoing expansion of its fibre and satellite connectivity. Blue chip broadcasters and smaller channels alike will also be interested in discovering GlobeCast¡¯s newest DTH satellite platforms on ASIASAT 3S for Middle East, South East Asia and Pacific region and Astra 4A (Sirius 4) for delivery to sub-Saharan Africa as well as its prime capacity over Europe via Eurobird 9A and Eurobird 1.

International content takes the spotlight again at IBC. Representatives from GlobeCast,which can deliver European content to multiple platforms anywhere in the world and vice versa, will be on hand to discuss opportunities for broadcasters looking to reach ethnic communities throughout the continent or European communities abroad.